Showing posts with label SEO training in Bangalore. Show all posts
Showing posts with label SEO training in Bangalore. Show all posts

Wednesday, 8 January 2014

Choosing right SEO training institute in Bangalore

Hi all,

Looking for SEO training institute in Bangalore. Please read this. You will get clear picture before you choose any institute.


Have you ever thought why your school and college are larger than corporate office? Have you ever thought why some of you joined big-brand college, where some of you joined small college? Some of you cracked the interview and got job and some of you spent a lot of money in business colleges and still struggling for a job? The answer is YOU. Yes, it is you who will decide.

Likewise, when you choose SEO training institute in Bangalore, you will have to be very careful. Selecting an appropriate SEO training program will be one of the most significant decisions you will make in joining the Internet marketing profession. There are approximately hundred SEO training institutes in Bangalore and most of them claim we are best SEO training institute. We offer placement guarantee etc. Never get carried away by their lure words. Take your own call. 

Here are some of the points you must consider.

Who are you?

Your friend joined that institute does not mean that you should join the same. Do an assessment like knowledge, communication skill, grasping power, comfort level.

Size

Here size means group of people in a batch. Recommended is five students in a group. If you are not comfortable, ask for one to one training facility. 

Brand name does not mean that you will get the cream stuff

Most of you already know it. Let’s take an example of a doctor. A doctor works for a reputed hospital from 9 to 5. Same doctor comes to his private clinic, which is of a small cabin and practices the same. So where is the brand here? It is all about knowledge.

So before join any SEO training institute check the reputation.

Checking the course-ware 

Before join any institute, pls ask for course details. Many institutes do not show on their website. Also, check whether the course is up to the market standard or not. However, how do you know that?

About the trainer 

So many self-claimed SEO gurus. Take some reference about the trainer. If possible, go for a personal discussion.

Training Methodology & Course Material

Please check these points:


  • Easy to understand
  • All the topics are inter connected 
  • Focused
  • Ideal for students and business owner (must clarify this)
  • Can the course be customized (must clarify this)
  • Step by step
  • Hands-on


Language they speak

Obviously, the language is English. No No not English. My point is do the trainers speak non-jargon and non-tech language. Can a common person can understand this. You must ask to the trainer, sir I am not aware this techno language. Can I still learn and understand SEO?

Demo class 

To test a trainer, go for a demo class. Most of them offer free demo.

Placement and internship

The bottom-line of training is to get a job. Ask about placement and internship.

Fees and installment 

Is fee affordable? Do they have EMI facility?

Value added service 

What extra they can offer to you?

Final step

Final step is to accumulate all the above points that discussed here and then decide.

About SEO Training Point

We are Bangalore based SEO training institute offer training and placement. We offer SEO, SMM, and complete internet marketing training.

We also offer training for small business and entrepreneurship. If you are planning to start any business, pls let us know. We will help you.

Visit www.seotrainingpoint.com

Blog: http://seotrainingpoint.blogspot.in/ 

Other site www.cannyturtle.com

Small business blog: http://hundredbusinessideasforindian.blogspot.in/

Good luck!

Saturday, 14 July 2012

Do you know SEO has over a dozen of career options

Hello guys! Wondering why SEO as career in high demand? It has got not just one or two option but over a dozen of career options. Here are they:

As  a career:

  • SEO trainee
  • SEO analyst
  • SEO specialist 
  • SEO lead
  • SEO manager
  • Internet marketing head
  • Web design analyst
  • PPC analyst/manager
  • Social media pro
This list is not yet over. See what you can do with SEO. Another list:
  • SEO trainer
  • Freelance/part time job in SEO
  • Start your SEO training institute
  • Start online shopping site
  • Start your internet marketing company
  • Be an SEO reseller
  • Be an SEO consultant 
  • Be a blogger and make money
Hope this list will help.
We offer SEO training and placement assistance in Bangalore. Visit SEO training point to know more.
Thanks  


Thursday, 28 June 2012

Pursuing your career in SEO


Hello Bangalorean Wannabe SEO professional !

Are you Graduate (B. Sc. B. Com. B.A.) pondering about your Career. Are you baffled or confused what to do. Do you have financial constraint and not bale to pursue MBA and Engineering course. 

Do not worry. MBA and Engineering are not end of your world. There are other course too. SEO is one of the most demanding career options. Read further to know more about this exciting career.
SEO Training Point offers SEO training and placement assistance to wannabe Internet Marketing professionals. If you are wondering, why should you consider this as a career then read this:

E-commerce business in India and its future

n       e-commerce sale in India will reach $8.8 billion by 2016 (48,400 core Indian rupee)
n       At present 8 to 10 million people transact online
n       By the year of 2015, 39 million people will transact online
n       Report says small-town will play a big role in the online bonanza. More than 60 per cent of online shoppers would come from towns by the end of 2012

Future of SEO in India

n       The future of SEO in India looks bright
n       Most of the businesses are getting online because of the better visibility
n       SEO jobs outsourced to India
n       The Indian SEO professionals are selected because of knowledge and knowledge

Future of SEO companies in India

n       India is gaining reputation for providing quality services to its clients
n       Affordable rates
n       SEO professional are qualified and well skilled, hence get good business

The present and future of SEO services in India

n       Present:Really good.Tough completion
n       Future:More and more Indian outsourcing their SEO service to Indian companies. Local companies are growing day by day, hence seek SEO companies' help to rule local market. 

Why SEO as a career

n       High demand for SEO services
n       Many people have made a successful SEO career
n       SEO can make good money
n       Only web designing may not be enough
n       Corporate needs their marketing professional should have SEO knowledge
n       SEO is a never-ending business

What about SEO career options

n       SEO analyst
n       SEO specialist
n       SEO lead
n       SEO manager
n       Internet marketing head
n       Also you can take freelance job
n       Become an SEO trainer
n       Start your SEO training institute
n       Start online business
n       Start internet marketing company
n       SEO reseller
n       Blogger


SEO course detail
Duration: 40 hours
Cost: 10,000 INR
Training mode: Classroom and online
Time: Weekend

Interested? Call us at 9880276697 or mail us info@seotrainingpoint.com
To know more about us, visit www.seotrainingpoint.com

Following this training course, you will be able to:
  • Learn all important strategies for SEO
  • Learn all SEO tools that help your business grow
  • Know how it works and fetches targeted visitors for your site
  • Learn nearly 200 SEO techniques
  • How to build SEO compliant websites
  • Learn what SEO RoI (Return on Investment)
  • Learn what SEO KPI (Key Performance Indicator)
  • Website optimization
  • SEO under financial crisis
  • Inbound marketing
  • Strategic content
  • 30,000 foot view
  • Heat map
Keyword analysis

  • Why you MUST do this properly
  • How to do Keyword Analysis
  • Which tools and techniques to use

On-page optimization

  • What needs to be done to optimize each page of your website
  • How to make your ‘landing’ pages as effective as possible

Off-page optimization

  • What does “Off-page” mean
  • How to build meaningful backlinks
  • How to use blogs, videos and other marketing techniques

Social media and its usage in SEO
  • What is it?
  • How to use it?

Plus lots more

Call us at 9880276697
To know more about us, visit www.seotrainingpoint.com

Monday, 23 April 2012

SEO training for graduates, MBAs, and engineering students (MCA, B. Tech and BE)


SEO is in anybody’s reach. Which is why companies of all size doing this including IT, ITES, small business owner and even individual? Because companies know they can get their targeted audience with proper strategy. But who will do this. No doubt companies need managers’ involvement but more than that companies need dedicated SEO professionals and specialist.

If you search what is the qualification for SEO training, the common answer is; anybody can do this since there is no technical knowledge involved. To large extent it is correct. Even in my site I have written the same message. But often I wonder why companies are asking for MBAs and engineering students (MCA, B.Tech, and B.E.). I was trying to get correct answer from internet but did not get appropriate answer. Even I read couple of articles, but there was no any clear message. So to answer myself and other people, I have done some research and come out with this article. Hope it will answer your question.

Before going further let’s understand the SEO process and who is doing what. As soon as you learn the process know you automatically get the answer. 

SEO process

SEO is part of marketing, hence needs online marketing planning, budgets and time. This part differs company to company.

Step one: First step includes business goal, target audience, time and budget. Very critical business aspect. SEO does not mean to be on first page of Google but has other meaning. It could be branding, awareness, campaigns, sale offer, white paper and other relevant stuffs. So in this scenario organization need both experience and fresher. Veteran will shape the business; where in fresher can assist them. For this kind of job/portfolio, organization needs MBAs only. So the most preferable candidates would be MBAs because they know marketing, planning, budget and other aspect of business.

Step two: This step includes initial analysis, competitor analysis, and keyword analysis. Here organizations need both engineering and MBAs. Why both? To me both have common interest that is analysis. Secondly company provides special training on analysis.

Step three: web site creation and architecture. Here they need only technical guys. MCAs, B. Tech and BE. are most preferable. Each site has its own purpose and goal. It needs different web application. The latest technologies for ecommerce and other websites are ASP, .net, PHP, java script, open source CMS (joomla, drupal, wordpress), ecommerce open source (Magento, Zen cart), and payment gate way integration.

Step four: Content development and creation. Graduates with Mass communication and journalism are most preferable. If you are strong at English go ahead.

Step five: Web designing. If you are MCA, B. Tech and BE and you know web designing, it’s a plus. Even graduates with web designing diploma also get this job. In fact this guys having a big market chunk.

Step six: linking, article submission and social bookmarking. Since there is no any techno thing involved, organization loves to hire plain graduates like B. Sc., B. Com, and B. A.


Hope this post helps you understanding, who is doing what in SEO.

Thanks

Monday, 16 April 2012

Top five (5) SEO training institute in Bangalore

Hi guys!
If you are from Bangalore and looking for SEO training, here are top five list. There is no rating or grading. It is just my list. Take a look:

http://www.seotrainingpoint.com/
http://www.seomindspot.com/
http://www.cannyturtle.com/training.html
http://www.webmarketingacademy.in/
http://imri.in/

To choose an SEO training institute, visit their website, course details and other relevant things. Act wisely. Do a comparison analysis. At least take top ten site and then pick top five SEO training institute.

Thanks


Saturday, 7 April 2012

Be on first page of Google

Hi guys! Want to be on first page of Google. Before take you to the topic, I want to tell you that, my site www.seotrainingpoint.com is on first page of Google. Just type SEO training in Bangalore, you can see. I do not know how long it will be on first page, but it made me happy. It took me 25 days. I uploaded my site on 14th of March 12 and today is 7th of April 12. Just 25 days. Normally it takes 40 to 130 days. There is no magic, no secret. What I did is blogging, Facebook, Twitter and some submission. 
Tips:

  • Keep blogging (two blogs in a week)
  • Keep twitting (Twit every alternate day)
  • Use Facebook ( share about your site)
If you are from Bangalore and want to learn how to be on first page on Google. Join my SEO training program and i will teach you all those ranking factor. Check my SEO course details.

Thank you

Thursday, 5 April 2012

Why websites fail

There are millions of websites and counting, and very few them success. Others cannot compete hence fail. There are many sites, who hold top position on Google still fail to make business. If you would like to know why websites fail, just google it, you will have good amount of answer. In this post, what I am going to show you is practical based failing factors. These are my personal views. Correct me if I am saying it wrong.

Ok, here are the fail factors:

Poor strategy: Many people fail here at this stage. No homework, no consulting and no professionalism lead to failure. Mistakes do happen, but you need be proactive. Spend as much as time you can spend on brainstorming. Spend money wisely on web designing, graphic designing and hosting. Check your web hosting provider’s reputation. So many black listed web hosting companies are offering cheap hosting plan. 

Trust factor: When I visit a site, I try to find out who verified this site. Logos like verisign, truste add trust to your online business.
Bottom line: Business starts with trust. If you do not have any of these, your website fails to attract visitors.

International standard: You would have read "we are ISO 9001 certified company". These days, customers are looking for international standard. I won’t say it is must but good to have.

Good business partner: Partnering with good brand is always good. Let say, you are into enterprise business solution. It makes a difference, if you say, we are certified business partner of Google rather than saying we are partner of xyz company.

Bottom line: You fail if you are not partnering with good companies.

Too much flashy and less message: People love to add flash in their website but forget massaging. Adding meaningful message to flash make visitors to read. Add numbers, facts to your flash.

Poor content: This is generic answer. But what I am trying to say you all is content is not just writing, but has a wide meaning. Any info can be content such as video, image, text etc. Let me start with content writing. While writing a copy chunk, make sure you write it simple and in active voice. Add bullet and number list. People like to see comparison. If possible, include comparison chart/table to your content. Add meaningful image/banner with right message. Some people do not understand table and graph. Add video with easy to understand examples. Content is critical part of your business. If you good at content development, its ok to do it on your own. If not hire qualified people. Do not take risk. Single mistake will ruin your business. I have over dozen years of exp in content and I know how difficult it is to develop content.

Bottom line: Fail is guaranteed if you do not know what is content and how to develop it.

Call to action: Add telephone number and mail id to your home page. Make sure, you assign SPOC (Single Point of Contact) for your customer. If a customer makes a call he/she should call same person. Not like, today one customer speaks to Ashok, tomorrow speaks to Madan.

SEO: Have you done SEO for your site? If not do it now. Very powerful technique to rank your site. Do on-page and off-page optimization. If want to be success in SEO, get trained from good institute or hire qualified SEO specialist. You can check ours.

New and fresh content: People get bored reading same content again and again. It is highly recommenced if  you change your content in every three months.

Blog: Start blogging. Greater chances of failure if you do not have blog. People think you are not interactive and not updating your site. Share tips, advice to your customers.

Social networking: Same result as blog. Facebook and Twitter are must.

 Finally, never give up. There are other factors too. Shoot mail to me at info@seotrainingpoint.com for further queries.

Thank you 

Tuesday, 3 April 2012

SEO training course detail: Part three

Webmaster guidelin
Top SEO techniques
SEO terminology
Case studies
SEO questions and answers for interview
SEO glossary
SEO proposal
SEO practice
SEO worksheet
SEO checklist
Project 

Monday, 2 April 2012

SEO training course: Part two


 
Under standing search engine algorithm
Search engine index
Search engine page rank

 
How SEO works (Process)/ SEO life cycle

 
Business goal
Primary goal
Primary/secondary audience
Secondary goal
Primary /secondary audience
Other goal
Keywords analysis
Content creation
Self analysis (SWOT)
Competitive analysis
Design and development (content)
UGC (user generated content)
Elements of websites
Website optimize
Submission
Watch and analysis
Conversion
SEO ROI calculator
SEO KPI
Maintain

 
Recommended SEO tools

 
Google tools
Free tools
Paid tools

 

 
Types of SEO
Organic SEO
PPC SEO
Black Hat SEO
White Hat SEO

 

 
Element of SEO

 
On page
Domain name (URL)
Title
Metatag
Google verification code
Alexa verification code
Keyword description
Filename
Key word and keyword density
H1, H2
ODP (open directory project) description
ALT text
Image optimization
Video optimization
Copyright information
Navigation
Sitemap (one for user and one for search engine)
Content
Non-text elements
Anchor text
Robots.txt
Mobile site (Google Mobile Optimizer)
Google analytics
Backlink
Linkbait (adding special freebies and infographic)
Inforgaphic
Video
Controversial topics
White paper/battle card
Survey
Interview
Free tools
Awards
Be first to discuss
nofollow
302 and 301 Redirects
  
Off page

 
ORM (Online Reputation Management )
Rich snippets
Reviews
People profile
Business listing
Events
Product info
Features
ISO/Accreditation
Secure certificate

 
Directory Submission
Link building/Link juice
Social Book marking Submission
Blog Posting
Blog Hosting
Article Submission
Press Release Submission
Forum Posting
Footer Links
Affiliate Marketing
Blog Commenting
Review Posting
Rss Feed Submission (Google reader)
Google Atom Feed
CSS Submission
Video Submission
Profile Creation
Link Wheel
Social Media Optimization
Youtube
Visitors (I will send 100,000 visitors)
Local classified guruji.com
Free classified sites
Banner
Viral marketing
Yahoo answer
Wiki answer
Email marketing
Google baraza
sell free eBook
Auto responder
SERP (Search Engine Result Page)
Google product
Google social bookmaking
Google adwords
Google trend
Google insight
Google analytics
Google place
Google map
Google zeitgeist
Google site search
Google inside search
Goggle alerts
Google buzz
Google plus one
Google Search Plus Your World (SPYW)
Google plus for website
Google adword
Google double click ad planner
Google adsense
Google sesame
W3 validation   
 Google Caffeine 
Google knol (will discontinue shortly)

 

Wednesday, 28 March 2012

Benefits of SEO training

If you ask a common people “how you make your business successful”. The answer would be” I will build a website, where I will put my company info, flash, images, and contact address. Once my website is complete, I will send my website link to all my friends, so that they will click my site. In addition, I would ask my friend to refer their fiends to visit my site. Second things what I would do is leaflet/flyer distribution in my area.
Now read this answer from a person who is having little knowledge in SEO. So here is the answer “I will ask my friend to build a website for me, because he is very good web designer. He will put everything to my site image, flash, query form, free chat, skype, gtalk. I have heard that title, keywords and meta tags are very important for optimization, so I will add title and meta tag to my site. I will also add facebook, twitter to my site. It helps a lot.
If you ask a company, they will answer we are on a process to give a new and fresh look to our site. Since it takes lot of time, we will outsource it. Another answer would be, we are looking for some SEO specialist who will perform our SEO task. My marketing manager is accountable for this. Shortly he will reach out consultants.
All of them are right. Nothing wrong at all. However, this is just one-third of your business, what about the other part. Most of the people get stuck here. You all should be aware that SEO is all about content and linking. There is no magic, no secret, no Google favors, which will make you rock star overnight. Let’s see what are bottle necks, where people struggle:
  • Not aware of latest SEO (SEO changes its algorithms very frequently)
  • How to choose correct keyword for their business
  • Have little or no knowledge in web analytics, hence fail to know how the website is behaving
  • Competitive analysis (what is your competitor doing)
  • I have 15 keywords, how to utilize them.
  • This year we have no budget, still we need to do SEO
  • We do keyword analysis, content creation, blog, web analytics, and press release. We spend lot of effort and money, but results are not so great
The answer to all these bottlenecks is SEO training. If you know all the techniques and tricks about Search Engine Optimization, you are a winner. There would be no sloppy job and no money wasting. Learning SEO from a good training is recommended.
We are a Bangalore-based SEO training institute offerlatest SEO training. Our course is of three parts. In part one; you will get to know the history of SEO, purpose of SEO, hall of fame, search engine market share and much more.
Part two will give you the all necessary info about SEO, wherein part three, you will get to know SEO terminology, SEO fact sheet, SEO tips, SEO proposal, and finally SEO project. To know more about SEO trainingcourse detail, see our course tab. There are over 200 ranking factors, which we will teach you. You will get books (hardcopy and PDF), article and certificate. It is a complete SEO training package of 40 hours and we charge professional fee is of 10,000 (ten thousands).
To update your SEO and internet marketing knowledge watch video, read article and listen to SEO radio, visit right side of my blog. I have put everything on my blog, so that you don’t have to visit one site to other site. If possible join my blog.
As a bonus, get free tips how to make money on Internet. If you wish to start your own SEO training institute in India, pls let me know.
Thank you
Manish