Friday, 27 July 2012

List of Google products you should know while doing SEO

Hello,

If you are small business owner, entrepreneur or even students like to do SEO, then know these products. These products are really useful and help you in SEO. Here is the list:
  1. Google search engine
  2. Google web analytic
  3. Google webmaster
  4. Ad words
  5. Google adsense
  6. Google trends
  7. Google insight
  8. Google bookmarking
  9. Google inside
  10. Google buzz
  11. Google alert
  12. Google baraza
  13. Google plus
  14. Google double click ad planner
  15. Google sandbox
  16. Google webmaster central
  17. Google place
  18. Google product
  19. Google map
  20. Google reader
  21. Blogger
  22. Google page rank
  23. Youtube
  24. Youtube tool
  25. AdMob
  26. FeedBurner
  27. Google zeitgeist
  28. Knol
  29. Google profile
  30. Google docs
  31. GoMo
  32. Google Zagat
  33. Google dashboard
  34. Google translate 
I am sure this list you help you doing SEO.




Good luck
Manish








Saturday, 14 July 2012

Do you know SEO has over a dozen of career options

Hello guys! Wondering why SEO as career in high demand? It has got not just one or two option but over a dozen of career options. Here are they:

As  a career:

  • SEO trainee
  • SEO analyst
  • SEO specialist 
  • SEO lead
  • SEO manager
  • Internet marketing head
  • Web design analyst
  • PPC analyst/manager
  • Social media pro
This list is not yet over. See what you can do with SEO. Another list:
  • SEO trainer
  • Freelance/part time job in SEO
  • Start your SEO training institute
  • Start online shopping site
  • Start your internet marketing company
  • Be an SEO reseller
  • Be an SEO consultant 
  • Be a blogger and make money
Hope this list will help.
We offer SEO training and placement assistance in Bangalore. Visit SEO training point to know more.
Thanks  


Thursday, 28 June 2012

Pursuing your career in SEO


Hello Bangalorean Wannabe SEO professional !

Are you Graduate (B. Sc. B. Com. B.A.) pondering about your Career. Are you baffled or confused what to do. Do you have financial constraint and not bale to pursue MBA and Engineering course. 

Do not worry. MBA and Engineering are not end of your world. There are other course too. SEO is one of the most demanding career options. Read further to know more about this exciting career.
SEO Training Point offers SEO training and placement assistance to wannabe Internet Marketing professionals. If you are wondering, why should you consider this as a career then read this:

E-commerce business in India and its future

n       e-commerce sale in India will reach $8.8 billion by 2016 (48,400 core Indian rupee)
n       At present 8 to 10 million people transact online
n       By the year of 2015, 39 million people will transact online
n       Report says small-town will play a big role in the online bonanza. More than 60 per cent of online shoppers would come from towns by the end of 2012

Future of SEO in India

n       The future of SEO in India looks bright
n       Most of the businesses are getting online because of the better visibility
n       SEO jobs outsourced to India
n       The Indian SEO professionals are selected because of knowledge and knowledge

Future of SEO companies in India

n       India is gaining reputation for providing quality services to its clients
n       Affordable rates
n       SEO professional are qualified and well skilled, hence get good business

The present and future of SEO services in India

n       Present:Really good.Tough completion
n       Future:More and more Indian outsourcing their SEO service to Indian companies. Local companies are growing day by day, hence seek SEO companies' help to rule local market. 

Why SEO as a career

n       High demand for SEO services
n       Many people have made a successful SEO career
n       SEO can make good money
n       Only web designing may not be enough
n       Corporate needs their marketing professional should have SEO knowledge
n       SEO is a never-ending business

What about SEO career options

n       SEO analyst
n       SEO specialist
n       SEO lead
n       SEO manager
n       Internet marketing head
n       Also you can take freelance job
n       Become an SEO trainer
n       Start your SEO training institute
n       Start online business
n       Start internet marketing company
n       SEO reseller
n       Blogger


SEO course detail
Duration: 40 hours
Cost: 10,000 INR
Training mode: Classroom and online
Time: Weekend

Interested? Call us at 9880276697 or mail us info@seotrainingpoint.com
To know more about us, visit www.seotrainingpoint.com

Following this training course, you will be able to:
  • Learn all important strategies for SEO
  • Learn all SEO tools that help your business grow
  • Know how it works and fetches targeted visitors for your site
  • Learn nearly 200 SEO techniques
  • How to build SEO compliant websites
  • Learn what SEO RoI (Return on Investment)
  • Learn what SEO KPI (Key Performance Indicator)
  • Website optimization
  • SEO under financial crisis
  • Inbound marketing
  • Strategic content
  • 30,000 foot view
  • Heat map
Keyword analysis

  • Why you MUST do this properly
  • How to do Keyword Analysis
  • Which tools and techniques to use

On-page optimization

  • What needs to be done to optimize each page of your website
  • How to make your ‘landing’ pages as effective as possible

Off-page optimization

  • What does “Off-page” mean
  • How to build meaningful backlinks
  • How to use blogs, videos and other marketing techniques

Social media and its usage in SEO
  • What is it?
  • How to use it?

Plus lots more

Call us at 9880276697
To know more about us, visit www.seotrainingpoint.com

Tuesday, 12 June 2012

SEO analyst job Bangalore

Hello,
Bangalore based SEO company requires five (5) SEO analysts. Here is the detail:
No of positions: Five (5)
Experience: 6 months to 1 year
Qualification: Any degree
Skill required: Dreamweaver, php, JavaScript

On-page skill: Strong analytic skills, handle keyword research and analysis, Competitor analysis, Page optimization

Off-page skill: Must have Off-page knowledge who can do speedy and quality offsite submissions including, articles, press releases, social bookmarking, SMO, forums, blogs, directories, RSS Feeds, Link Building via one, two and three way linking, and classifieds.


Another company needs seven (7) SEO trainees for its Bangalore office. Only graduates can apply this.


Interested candidates may send their resume to info@seotrainingpoint.com




Monday, 14 May 2012

Google Penguin: a nightmare of many website owners


Once was top position in Google search, now lagging behind? Until April 24, 2012, everything was all right, but recently many websites lost their ranking dramatically. You know why? Google Penguin has badly punished those sites that do over-SEO. Before go in detail, let’s know what is the difference between Google Panda and Penguin. Google Panda is all about content, wherein Google Penguin is over-optimization. Too much of everything is bad. Same applies here. Let’s understand what are those over-optimizing elements?

Spun article/rewriting articles: If you plan to practice spun article or if you are already into rewriting article, please stop doing it immediately. Penguin knows that you are doing something spam. In fact, it was not considered as spam until March 2012, but it eventually it happened. Let me explain! Suppose you come up with five keywords and plan to do article submission. You told your SEO service provider to do article writing. This is real example I am giving you, not fake. One Bangalore based SEO company said this. Five keywords become 125 articles. It means one keyword gives you 25 articles. How they do. They just tweak the body copy and little changes in title. Some companies use rewrite software and then get the quality checked by their content writers. Added to this one content writer will have five different gmail account so that Google would not doubt on them.

Manipulated question and answer: Yahoo Answer is very popular, when it comes to question. But people started abusing it. Some people get paid for this. Let’s say you have a vegetarian hotel in Bangalore. What you will do is you will tell your friend to write a question in Yahoo answer “I am looking for good vegetarian hotel in Bangalore” and on the other hand you reply the question, saying, “we are one of the good vegetarian hotels in Bangalore. Talk to us for more info”. This kind of practice will not help anymore.

Blog comment: Paid blogging no more works.

Link building: Indian style of dialog. Sir we will give you 100 backlinks in just Rs 5000. Result is pucca (guaranteed) sir. Already we have done it. They are getting good result sir. Anchor text will be yours. We have special offer for you sir, which will end in two days sir. Please say no to paid link.

Paid directory submission: Same fashion as paid link building

So in a nut shell, we learned that overdoing/web spam is not tolerable. Do honestly and organically. Be customer-centric not SEO centric.

Who will be most affected: SEO service providers will be the most affected, but can recuperate if plan properly? If any of you outsource your SEO, be very careful about this. It is better to build your own in-house SEO team.

Monday, 23 April 2012

SEO training for graduates, MBAs, and engineering students (MCA, B. Tech and BE)


SEO is in anybody’s reach. Which is why companies of all size doing this including IT, ITES, small business owner and even individual? Because companies know they can get their targeted audience with proper strategy. But who will do this. No doubt companies need managers’ involvement but more than that companies need dedicated SEO professionals and specialist.

If you search what is the qualification for SEO training, the common answer is; anybody can do this since there is no technical knowledge involved. To large extent it is correct. Even in my site I have written the same message. But often I wonder why companies are asking for MBAs and engineering students (MCA, B.Tech, and B.E.). I was trying to get correct answer from internet but did not get appropriate answer. Even I read couple of articles, but there was no any clear message. So to answer myself and other people, I have done some research and come out with this article. Hope it will answer your question.

Before going further let’s understand the SEO process and who is doing what. As soon as you learn the process know you automatically get the answer. 

SEO process

SEO is part of marketing, hence needs online marketing planning, budgets and time. This part differs company to company.

Step one: First step includes business goal, target audience, time and budget. Very critical business aspect. SEO does not mean to be on first page of Google but has other meaning. It could be branding, awareness, campaigns, sale offer, white paper and other relevant stuffs. So in this scenario organization need both experience and fresher. Veteran will shape the business; where in fresher can assist them. For this kind of job/portfolio, organization needs MBAs only. So the most preferable candidates would be MBAs because they know marketing, planning, budget and other aspect of business.

Step two: This step includes initial analysis, competitor analysis, and keyword analysis. Here organizations need both engineering and MBAs. Why both? To me both have common interest that is analysis. Secondly company provides special training on analysis.

Step three: web site creation and architecture. Here they need only technical guys. MCAs, B. Tech and BE. are most preferable. Each site has its own purpose and goal. It needs different web application. The latest technologies for ecommerce and other websites are ASP, .net, PHP, java script, open source CMS (joomla, drupal, wordpress), ecommerce open source (Magento, Zen cart), and payment gate way integration.

Step four: Content development and creation. Graduates with Mass communication and journalism are most preferable. If you are strong at English go ahead.

Step five: Web designing. If you are MCA, B. Tech and BE and you know web designing, it’s a plus. Even graduates with web designing diploma also get this job. In fact this guys having a big market chunk.

Step six: linking, article submission and social bookmarking. Since there is no any techno thing involved, organization loves to hire plain graduates like B. Sc., B. Com, and B. A.


Hope this post helps you understanding, who is doing what in SEO.

Thanks

Monday, 16 April 2012

Top five (5) SEO training institute in Bangalore

Hi guys!
If you are from Bangalore and looking for SEO training, here are top five list. There is no rating or grading. It is just my list. Take a look:

http://www.seotrainingpoint.com/
http://www.seomindspot.com/
http://www.cannyturtle.com/training.html
http://www.webmarketingacademy.in/
http://imri.in/

To choose an SEO training institute, visit their website, course details and other relevant things. Act wisely. Do a comparison analysis. At least take top ten site and then pick top five SEO training institute.

Thanks